Social Media Branding
CREATORS & INDIVIDUALS DIGITAL MEDIA AGENCY
WELCOME
Let’s Get You Unstuck!
build your social media and online brand & start growing
If you have been sitting on the sidelines and watching and admiring other people and brands online and you are finally ready to step up and be seen yourself, you’ve landed at the right place! We help you formulate a digital presence, teach you the hows and whys of using social media to accomplish your goals and bring you or your company into the limelight.
We also help influencers and creators who want to level up! We give you the tools to update, upgrade, optimize and monetize your existing account and help with formulating your pitch to brands and your influencer media kit.
Start with an exploratory call, work with us to formulate your role online and learn how the puzzles fit together, and narrow down your ultimate goals then connect the dots. We coach you through it, set you up with templates and work flows or do it for you. The possibilities are endless.
B u t first…
What are you struggling most with RIGHT NOW?
Here are some of the issues we help solve for our clients
social media branding
You have no clue how to make a mark online, how or whether to create an aesthetic feed, what to post and when. This is new to you and you just need help starting.
creator and influencer pitch
You are a creator or influencer and are nervous or unsure about how to make a creator media kit or influencer rate card, and you need help creating the perfect pitch letter to send to potential partners.
Digital Marketing
You have a new venture or a small business that needs a new or fresh social media makeover. You want a digital marketing strategy that you or your team can execute to get you started and on your way.
PINTEREST Marketing
You need a bootcamp to quickly get you up to speed on how to use Pinterest for business, a monthly mastermind with a coach or help with Pinterest ads that convert.
New Website
You would like to create a website so you can own your own piece of the internet. Or you have a website but would like to level up and update it so it looks more modern and responsive.
social media management
You know the importance of having a social media presence for yourself or your company but would prefer to outsource management and take it off your hands.
steps to getting unstuck!
THE PROCESS FROM WORRY TO STRESS FREE IS EASY
START THE JOURNEY TODAY
Step 1.
FILL CLIENT INTAKE
Start by filling out our client intake survey and answering a few questions about your interests and needs, budget, time frame for action and more.
Step 2.
WE SEND YOU RESOURCES OR SET UP A CALL
Depending on your responses to the survey, we send you resources to help you get started or set you up for an exploratory call so we can better understand how to help you.
Step 3.
RECEIVE PROPOSAL
After our call or Zoom meeting, we send you a detailed proposal with action steps, timelines and options and packages of service.
Step 4.
WORK STARTS
We finalize terms of our obligations with one another, exchange rights and responsibilities, start gathering resources and doing research and deliver the services in the time frame agreed upon.
Meet the staff
Trainers, Advisors and Mentors
Jay Jay Ghatt
BA Journalism, JD, Communications Law, LLM Advocacy
Jay Jay is the founder of the named agency and has worked as a creator for 20 years, first as blogger, then a social media influencer and then a YouTuber and has experience and background creating viral content, scaling websites to 10M+ viewership & her own Pinterest account to 40K followers.
Prior to starting her agency, Jay Jay worked as a publicist, a telecommunications attorney at an AMLAW 500 international law firm, a newspaper columnist at the Washington Times, a radio show co-host at DC Radio, WHUR HD4. She has brokered clients and brand deals and landed partnerships with major brands like Isabella Oliver, Sony, Staples, NBC Universal, Simon & Schulster, Gap, and TLC.
Jay Jay received her LLM from Georgetown University, her Juris Doctor from Catholic University and has a B.A. in Journalism from the University of Maryland at College Park.
Hawa Lewis
B.A. in Theater
Hawa spends her days as an assistant managing a historic residential property in Washington, DC and her evenings and weekends creating content, managing brands, negotiating deals, and producing social media and influencer campaigns for companies. She has a keen skill in formulating influencer rate cards and media kits.
Hawa has worked as a travel and fashion social media brand strategist and has brokered several brand sponsorship deals.
Hawa specializes in Instagram marketing and is a student of that platform while mastering Tik Tok and YouTube.
Hawa graduated from Towson University with a B.A. in Theater. She is also building a property management company.
NJERI KIMANI
B.A. In Business & Information Technology
Njeri is Client Services manager, SEO specialist and Staff Director at the agency. She creates social media content, executes brand strategies for clients and oversees staff. Njeri also creates weekly and assists with monthly branding reports.
Prior to joining the agency, Njeri on boarded and managed content partners at MyChoice TV and oversaw the Customer Experience Team. She also previously served as the Content Manager for PHAT!buzz for over a half a decade. Njeri has certifications in Facebook ads management and is a Search Engine Optimization specialist.
Njeri earned a B.A. in Business and Information Technology from Graffin College in Nairobi, Kenya and a Bachelor of Commerce (B.Com.) focused in Finance from Mount Kenya University
WE HAVE SOCIAL PROOF!
WEVE WORKED WITH LARGE AND SMALL BRANDS
AUDIT SERVICES
Instagram, YouTube, Creator Kit and Pinterest
Let us take over and rejuvinate your account or media kit
Instagram Audit
If you’re looking for help growing your current account, coming up with a content plan or an aesthetic feed, we go through and give you in depth and comprehensive guidance on how to rejuvenate your account, a plan of action and content calendar to kickstart your feed and then are available for periodic support.
Creator media kit AUDIT
We review your Influencer Rate card and Creator Media Kit and provide feedback on how to update, upgrade and enhance your kit to make it more convincing to brands, media and potential partners with specific ideas and suggestions to include in your kit .
Pinterest AUDIT
We provide you a comprehensive review and advice on your account, and give you a strategy for keyword research, how to optimize your profile so you are able to get more traffic and convert it into sales, revenues, downloads, or subscribers or followers on your other platforms.
YOUTUBE
AUDIT
You have a YouTube channel, but you are growing slowly with views and subscribers. You’d like a deep dive and comprehensive strategy to turn things around. We walk you through the whys and hows and help you get comfortable with the steps to YouTube channel growth. After this audit, you’ll feel empowered to launch, grow and monetize your channel.
CLIENTS WE’VE WORKED WITH HAVE GREAT THINGS TO SAY ABOUT THEIR EXPERIENCE WORKING WITH US
Hear From CREATORS, SMALL BUSINESS OWNERS AND INFLUENCERS LIKE YOU!
WHAT CLIENTS & STUDENTS SAY...
I thoroughly enjoyed taking the “How to Build Your Blog” hosted by Digital Publishing. The class provided helpful strategies to slowly build your brand without being overwhelmed. From thinking through the kids of topics to select from, to the quantity of blogs to post a week, real life case studies, and the art of SEO, instructor Jay Jay broke things down in plain English for those of non-techies! Thanks for the experience and looking forward to more!
–– Neneh Diallo, Career Strategist, Life Coach, Blogger Stiletto Moms Coaching
“I reached out to Jay Jay for some advice and guidance on my company’s overall marketing strategy. She outlined a comprehensive step-by-step plan on how to reach out to influencers and gave us great tips on the best ways to effectively market our small niche brand on multiple media platforms. My co-founder and I have begun implementing these strategies as we prepare to launch our brand shortly.”
—Fatima Fofana, Co-Founder, Mane Movement
“As a Social Media Manager, I have to stay up to date on the latest trends in the social media world. Jay Jay’s Pivot Institute is value-packed with usable content that I can implement and her wealth of knowledge is invaluable.”
Heather Fahlman, Social Media Manager, HomesinWinnipeg.com
“This is the course I need to help me get a handle on my online marketing effort as I work on growing my photography business. I’m using these tips to help me create more income options online. I’m selling prints of my work and anticipate bringing in higher revenues. The tips and suggestions I learned from Jay Jay are getting me to my goals.”
–Lauren McBroom, Photographer/Social Media Manager, LM Photography/Area-201
DO YOU LEARN BY WATCHING? JUST NEED A BASIC TUTORIAL TO GET YOU STARTED?
CHECK OUT THE JAY JAY GHATT ON YOUTUBE
BINGE MY PINTEREST, YOUTUBE AND GENERAL SOCIAL MEDIA BRANDING SERIES
Pinterest 101
If you have heard about all of the success others in your niche have had with Pinterest and want to know more about the platform and where to start, my Pinterest 101 series is perfect for you.
YouTube Growth
You have a new YouTube channel or are thinking of rebranding an existing one and you want to have a firm handle on the platform, the algorithms and how to grow a following, then check out the Jay Jay Ghatt YouTube Growth series.
Sponsorship and Brand Deals
If you’ve ever wondered how creators with even smaller followings were able to get land deals with brands and want to know the secret sauce, then listen to the social media branding series. It’s the newest content on the Jay Jay Ghatt channel.
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Frequently Asked Questions About Our Services
What is covered during audits?
We take a complete top down approach when reviewing your account or influencer rate card or media kit. We conduct a video recording of the audit going through things you need to change, and offer concrete suggestions, and deliver the recording to you.
After an audit, is there an opportunity to ask questions?
Yes! Every audit comes with a complimentry up to one hour Zoom or telephone session to clarify things said in the recorded audit.
After I purchase a service, what happens next?
Within 24-48 hours of payment, a member of our team will reach out to you via email and/or telephone to discuss the timing and turn around of service and book review calls if requested.
How Do Your Do-It-For-You Services Work?
After we commit on a plan of action following the intake process, we spend the agreed upon time to create your pitch, or media/influencer rate card, or craft your social media digital plan, and deliver it to you on time! A follow up call and three month support (up to 3 hours) are included.
Is there a minimum amount of time for management services?
Yes, all social media management and engagement services require a 3 month commitment. There is a rights and responsibilities terms of service agreement that lists other requirements such as content library but the details are discussed prior to start.
Is there ever a waitlist or can I expect immediate service?
At times, depending on our bandwidth and client work load, we may be unable to accept new clients, and during our intake process, we sometimes realize that there isn’t a fit.